What’s in it for me is a very “short sighted” way that business people look at things and people in their life. People tend to move on quickly in business world and profits are over-arching every decision. This really promotes a kind of unethical culture in the business world. However, really successful business people understands the What can I do for you model and that’s why they are successful! Wonderful article!

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Writer, Technologist: Tech|Future|Leadership (Forbes-AI, Behind the Code)

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